Steve Jobs says, “Design is not just what it looks like and feels like. Design is how it works”.
Good User Experience means Good Business
We create highly involving website designs and structures, leading to maximize usability.
We design a user interface structure that satisfies your business strategy as well as user experience strategy. User experience is the quality of experience a person has, while browsing a website. It is a user-centered design process which aims at generating greater customer satisfaction and increased revenues. Though our user experience designers use latest technologies to help our clients achieve their business goals, the aim is to help and not to make great technology.
Jared Spool, the founding principal and CEO at User Interface Engineering (UIE), the world’s largest usability research firm, opines that most of the businesses have a misconception that “a good experience design is an add-on, not a base requirement”. User experience designs create personal value. We judge our level of success based on the happiness of our clients and not by the ROI we generate.
Websites are no longer a one-way static medium of sharing information about a product or a service. It has evolved into a very rich and interactive experience, with advancement in technologies and methodologies. But the success of a website still depends on just one thing- How users perceive it. While going through a website a lot of questions run through a visitor’s mind. For instance- Does it give me value? Is it easy to use? Is it pleasant to use? These questions may sound trivial, but they become the deciding factors of the user’s decisions on whether to become a regular user.
Our User Experience designers strive to make the user answer “Yes” to all those questions. At Browsewire, we create user-centered designs which make the user feel comfortable and benefited when interfacing with them. For instance, studying the checkout process of an e-commerce website to see whether users find the process of buying products easy and pleasant. It comprises of not only studying systems but sub-systems, like making sure that the user experience is easy and pleasant while filling out input fields in a “contact us” form.
The online face of your business must be unique, just like your business. A user won’t stay on a website for more than three seconds, unless there is something on it that grabs attention. Our user experienced designers will take care of overall impression, feelings and interactions that a customer has while operating your website. While creating a user experience design our designers keep in mind the technology interactions of your website, primarily with mobile device applications, web sites and web applications.
The online face of your business must be unique, just like your business. A user won’t stay on a website for more than three seconds, unless there is something on it that grabs attention. Our user experienced designers will take care of overall impression, feelings and interactions that a customer has while operating your website. While creating a user experience design our designers keep in mind the technology interactions of your website, primarily with mobile device applications, web sites and web applications.
